Oak & Algorithm vs Curaytor vs CINC: What’s Actually Different?
You’re not comparing three versions of the same thing. Two of these are platforms. One of them is a person.
Curaytor is a real estate marketing platform with agency services on top. CINC is an all-in-one lead generation and CRM platform. Oak & Algorithm, formerly Real Estate Concierge Services Co, is my fractional marketing partnership. I don’t sell software or leads. I build and run the visibility, content, website, CRM follow-up, and AI systems around whatever tools you already use, including Curaytor or CINC.
The Short Version
Choose Curaytor
If you want a website, listing tools, email, campaigns, and managed Google ads in one package, and you’re willing to stay hands-on steering it.
Choose CINC
If you want paid buyer and seller leads, an IDX website, and a CRM in one system, and you have the budget and the discipline to work leads fast.
Choose Oak & Algorithm
If you want someone to build and run your visibility and follow-up systems so your marketing doesn’t stop the week you get busy. See the fractional marketing partnership.
Platforms vs. Partnership
Curaytor and CINC sell you the tools. I build the system around your business and keep it running.
Most agents don’t struggle because they picked the wrong platform. They struggle because:
- nobody set it up properly
- follow-up happens when there’s time, which means it doesn’t
- content has no path to a conversation
- every listing launch gets rebuilt from scratch
A platform you don’t log into is a monthly donation. That gap is what a fractional marketing partner fills.
What Each One Is, What It Costs, and What to Watch For
Curaytor
Curaytor describes itself as “the people, the plan, and the platform.” Platform tools include SEO and AEO-focused websites, Listing Studio, an email tool, and a campaign library. Agency services include Google PPC management, SEO, a written content plan, listing promotion, and a custom full-service retainer.
Listed price
$1,300 a month, standard plan
Custom agency retainers are quoted separately.
Best fit
- You want a packaged platform with campaigns and templates
- You’ll stay hands-on with approvals and direction
- You want managed Google ads in the same place
Watch for
- Custom agency work costs extra
- Curaytor says it limits how many clients it takes per market
CINC
CINC combines an IDX website, CRM, buyer and seller lead generation across Google, Facebook, and Instagram, a dialer, texting and email drips, lead routing, mobile apps, and CINC AI as an add-on.
Reported price
Quote-based, reported from about $899 a month
Third-party reviews report about $899 a month for solo agents and $1,299 for teams, plus ad spend and add-ons.
Best fit
- Teams and growth-focused agents scaling lead volume
- You want paid leads and CRM in one system
- You have someone to call leads fast
Watch for
- Ad spend sits on top of the platform fee
- CINC AI starts at $200 a month and the dialer at $75 a month, per CINC’s pricing page
- Contract terms live in the order form, so read it
Oak & Algorithm
My company. I work as your marketing department: Google Business Profile and local SEO, authority websites, content and repurposing, CRM and follow-up systems, AI Operating System implementation, and listing and relocation campaigns. For Realtors, loan officers, and builders.
Price
$1,500, $2,500, or $4,000 a month
At Growth Strategy, $1,500, I write your posts and you post them. For $500 more a month, I post them for you. Three-month start. Or begin with the $125 Google Visibility Audit.
Best fit
- You have tools that aren’t set up or aren’t used
- You want content, listings, and follow-up working as one system
- You want marketing that sounds like you
Watch for
- I’m not a lead source and I don’t sell leads
- You work with me directly, so I take a limited number of partnerships
Competitor details come from Curaytor’s and CINC’s public websites, rechecked September 24, 2026, and for CINC’s reported starting price, AgentAdvice’s August 2026 review, checked September 23, 2026. CINC doesn’t publish plan pricing. Confirm current terms with each company before you sign.
Leads or Visibility? Software or a Person?
Curaytor and CINC aren’t the only names on most agents’ lists. Real Geeks, Luxury Presence, Market Leader, and Coffee & Contracts come up on almost every call. Two questions sort all seven faster than any feature list: are you buying leads or visibility, and are you buying software or a person doing the work?
| Option | Leads or visibility? | Software or a person? | Published price |
|---|---|---|---|
| Oak & Algorithm | Visibility, plus the follow-up that turns it into business | A person. I do the work with you | $1,500, $2,500, or $4,000 a month. At $1,500 I write, you post; $500 more and I post |
| Curaytor | Visibility and marketing campaigns | Software, with agency services available | $1,300 a month, standard plan |
| CINC | Leads | Software you and your team run | Not published |
| Real Geeks | Leads, sold as add-on packages | Software you run | $399 a month plus $500 setup, 6- or 12-month term. Lead packages $299 to $599 a month each |
| Luxury Presence | Visibility: websites, SEO, and managed marketing on higher plans | Software, with done-for-you marketing on higher plans | Not published. 12-month agreement plus a setup fee |
| Market Leader | Leads | Software and lead packages you work | Not published |
| Coffee & Contracts | Content | Templates you customize and post yourself | $74 a month, $199 a quarter, or $740 a year |
Real Geeks
An IDX website, CRM with dialer and automations, email and text drips, and a marketing studio for postcards and social templates. Buyer and seller lead packages are sold on top.
Published price
$399 a month plus $500 setup
6- or 12-month term, two users included. Social lead packages are $299 a month each; search and seller lead packages are $599 a month each.
Watch for
- Lead generation isn’t in the base plan
- You run the system, so the value depends on how consistently you work it
Luxury Presence
Real estate websites, SEO and AI search programs, Google Business Profile management, social media, ads management, and an AI CRM, across four plans: Launch, Brand, Scale, and All In.
Published price
Not published
All plans require a 12-month agreement, a one-time setup fee, and a sales call for pricing. Ad budgets are paid separately to Google or Meta.
Watch for
- The done-for-you marketing lives on the higher plans
- A year-long commitment before you’ve seen results
Market Leader
Exclusive buyer and seller leads delivered monthly, plus a system with a pre-built website, lead nurture tools, and marketing automation. Sold as leads, the system, or a bundle of both.
Published price
Not published
Market Leader says pricing depends on whether you choose leads, the system, or both, and quotes through its sales team.
Watch for
- Bought leads still need fast, consistent follow-up to pay off
- Get the lead count and term in writing
Coffee & Contracts
Weekly social content, editable templates, email templates, lead magnets, client guides, and mailers, built for you to customize to your voice and market.
Published price
$74 a month
Or $199 a quarter, or $740 a year, for one agent license.
Watch for
- You customize and post everything yourself
- It’s content only: no Google Business Profile, website, or CRM work
Sources, checked September 24, 2026: realgeeks.com/pricing, luxurypresence.com/plans, marketleader.com, coffeecontracts.com/pricing, curaytor.com/pricing, and cincpro.com/pricing. Oak & Algorithm isn’t affiliated with any of these companies. Confirm current terms with each company before you sign.
Five Questions That Make the Choice for You
Answer these honestly. The right option usually shows up by question three.
Do I need tools, or do I need execution?
If you need execution, that’s a fractional partner, not another login.
Will I actually use a platform every week?
If the honest answer is “not consistently,” you need support no matter which platform you pick.
Do I need new leads, or do I need to convert the ones I have?
If you need paid lead volume at scale, CINC is built for that. If your database is already full, follow-up is the leak.
Do I want to run my own campaigns and content?
If yes, Curaytor gives you the toolkit and the campaign library.
Do I want content, follow-up, and listings connected into one system?
That’s the work I do. Here’s how I work.
Can You Use Oak & Algorithm With Curaytor or CINC?
Yes. For a lot of agents, it’s the best setup.
Oak & Algorithm + Curaytor
I set up your messaging, campaigns, workflows, and weekly rhythm so Curaytor becomes a system you use, not another platform you pay for.
Oak & Algorithm + CINC
I tighten stages, tags, follow-up rules, listing workflows, and the path from content to CRM so every lead you paid for gets handled the same way.
Full Feature Comparison
| What you need | Oak & Algorithm | Curaytor | CINC |
|---|---|---|---|
| Who does the work | I do, with you | You, with agency services available | You and your team, inside the platform |
| Website | Builds authority websites or works with the one you have | Platform website and landing pages | IDX website with lead capture |
| CRM and automations | Builds follow-up in your CRM, including HubSpot and DealFlow CRM | Email tool and campaigns | Core CRM with automations, routing, and dialer |
| Paid lead generation | Advises and connects it to follow-up. Not an ad platform | Managed Google PPC | Google, Facebook, and Instagram lead generation |
| Google Business Profile and local SEO | Core service | SEO and AEO services | Not listed as a core feature |
| Listing launches | Built as a repeatable system | Listing Studio and listing promotion | Possible through platform workflows |
| AI | AI Operating System with custom skills built for your business | AI-powered listing assets | CINC AI add-on for lead response |
| Loan officers and builders | Yes, with their own programs | Built for agents and teams | Built for agents and teams |
| Best for | Agents, teams, lenders, and builders who want it built and kept moving | Agents who want tools and campaigns and will run them | Teams scaling lead volume and conversion |
Frequently Asked Questions
The things people ask me on the call.
Is Oak & Algorithm a CRM or marketing software?
No. Oak & Algorithm is my fractional marketing partnership. I build and run the system around the tools you choose. I did build DealFlow CRM for agents who want a simple real estate CRM, but you don’t need it to work with me.
What if I already have Real Geeks, Follow Up Boss, HubSpot, Curaytor, or CINC?
Good. Keep it. I plug into what you already pay for and make it earn its keep: messaging, pipeline stages, tags, workflows, follow-up, listing systems, and the path from content to CRM. See how I work with Real Geeks, Follow Up Boss, and HubSpot.
Can Oak & Algorithm work alongside Curaytor or CINC?
Yes, and for a lot of agents that’s the smartest setup. The platform handles the tools and the lead flow. I handle the positioning, the campaigns, the follow-up rules, the Google Business Profile, and the rhythm that keeps it all moving when you’re busy.
Which one costs the least?
On sticker price they sit closer than people expect. Curaytor lists its standard plan at $1,300 a month. CINC prices by quote, and 2026 third-party reviews report starting prices around $899 a month for solo agents, before ad spend and add-ons. My partnerships start at $1,500 a month. The better question is what the money buys: software you run, leads you have to work, or a partner doing the work with you.
How do Real Geeks, Luxury Presence, Market Leader, and Coffee & Contracts compare?
Real Geeks and Market Leader are lead and CRM systems: you get a website, a CRM, and leads you pay extra for, and you work them yourself. Real Geeks publishes $399 a month plus a $500 setup fee; Market Leader quotes by call. Luxury Presence sells websites and managed marketing on a 12-month agreement, priced by call. Coffee & Contracts is a content membership at $74 a month that you customize and post yourself. I’m the person option: I build and run your visibility and follow-up, starting at $1,500 a month.
Do Curaytor or CINC work for loan officers or home builders?
Both position their products for real estate agents, teams, and brokerages. If you’re a loan officer, mortgage broker, or builder, I build programs around your business directly. Start with mortgage marketing or book a call about builder work.
What if I don’t want cookie-cutter real estate marketing?
Then skip anything that’s templates only. Marketing that sounds like you needs your voice, positioning, and point of view documented once, then used every week. That’s what my AI Operating System work and content systems are built to do.
Is Oak & Algorithm the same company that used to be RECSC?
Yes. Oak & Algorithm, LLC is the new name of Real Estate Concierge Services Co, LLC, which many people called RECSC. Same company, same founder, same clients, same Google reviews.
Tell Me What You’re Using and What’s Not Working
Bring your current tools and your biggest leak. I’ll tell you which path fits, even if the answer is a platform and not me.
Book a Call Start With the $125 Audit Email MeCuraytor and CINC are trademarks of their respective owners. Oak & Algorithm isn’t affiliated with either company. Last reviewed September 24, 2026 by Emily Wyatt, Founder and Fractional Marketing Partner, Oak & Algorithm, LLC, Raleigh, North Carolina.